Active travel campaigns you can run in your workplace

Employees promoting the benefits of active travel in a workplace

Engage your workforce with the benefits of active travel by running a campaign

Campaigns are a tried and tested method of getting people involved in active travel. Here are some of best ones you can run in your workplace.

Workplace challenges

The Challenge is our web-based interactive employee competition for cycling and walking. It allows individuals, groups or entire companies to compete for fantastic prizes, each logging their cycling and walking journeys online and contributing to the fun of the challenge.

Cycle to Work Day

Cycle to Work Day is a national event, which aims to encourage everyone to take to two wheels and cycle to work for just one day.

Bike Week

Bike Week is an annual opportunity to promote cycling, and show how cycling can easily be part of everyday life by encouraging ‘everyday cycling for everyone’. Demonstrating the social, health and environmental benefits of cycling, the week aims to get people to give cycling a go all over the UK, whether this be for fun, as a means of getting around to the local shops, school, the library or just to visit friends.

Health Day/Week

Hosting a health awareness day which promotes active and sustainable travel can help to motivate people to commute to their workplace in a new or different way from normal, whilst helping to raise awareness of a particular cause or campaign. A full list of the UK national health awareness days can be found here.

Cycle to work schemes

The cycle to work schemes encourages employees to cycle to work and allows employers to reap the benefits of a healthier workforce. The scheme allows employers to loan cycles and cyclists’ safety equipment to employees as a tax-free benefit. There are a number of different schemes available to employers including:
•    Bike 2 Work Scheme Ltd is a provider of the Government’s Cycle To Work Scheme, a na-tionwide initiative that aims to get the country’s workforce out of their cars and into the saddle.
•    Cycle 2 Work run by Halfords - this scheme enables employees make savings of up to 42% on a brand new bike and safety accessories for cycling to work.
•    Cyclescheme enables your employees to get a bike tax-free, saving on average about half the cost. It's completely free to join, and easy to administer online.

Big Count

Scotland's only national 'cycle to work' count enables workplaces to register and record how many bikes are at your workplace on two days of the year.

Walk to Work Week

Run by Living Streets, Walk to Work Week is a walking challenge where employees are encouraged to leave their cars at home and put national transport aside and walk to work for a week.

Step Count Challenge

The Step Count Challenge is a workplace walking challenge run in Scotland by Paths for All. Whether it’s by walking to work, going for a lunchtime stroll or simply using the stairs rather than the lift, the challenge aims to encourage people to enjoy the benefits of an active lifestyle.

For more information on how to run any of these events please email the Scottish Workplace Network team or [email protected].